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Koreans condemn LPGA's English-only rule

by Beth Ann Baldry, Golfweek.com


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Updated: August 29, 2008, 12:00 PM EDT
The LPGA sparked a national conversation with its new English proficiency evaluation, and it didn't take long for the news to travel East.

The LPGA's policy, which stipulates that international players must pass an oral English evaluation after two years on tour or else face suspension, is a hot topic among players and media at this week's SBS Charity Ladies Open on South Korea's Jeju Island.

Golfweek.com

"(KLPGA players) agree that (for) players who want to play on LPGA tour, English is a necessary thing," said Bret Choi, a reporter for the JNA Golf News Agency, who covers both tours. "But they also think language can't be a means to restrict."

Jin-Young Kim has reported on the Korean golf scene since 1992 for The Seoul Economic Daily. She took a break from a round of golf on Jeju to weigh in on the LPGA's controversial decision.

"It's not fair," Kim said. "We think it's like discrimination. We know it's very important to speak English in America and to be friendly with people. We all know. But it's not the standard, the method to cut or pass a player on the LPGA."

Hae-Won Kang takes it a step further, saying that first-generation Koreans on the LPGA (i.e. Se Ri Pak, Hee-Won Han, Mi Hyun Kim) learned English quicker because they had little help. Since the LPGA hired a full-time staffer who is fluent in Korean and can help with interviews, Kang thinks many players have become complacent.

Pak stood alone when she joined the tour more than 10 years ago. Now there are 45 South Korean players with LPGA status who can communicate with each other in their native tongue. Some South Korean players might be able to conduct a media interview in English but rely on the tour's interpreter when available. Of the 45 South Korean players on tour, there are at least a dozen who would bring an interpreter into the interview room.

Kang, an event manager in South Korea who operates both KLPGA and KPGA events, understands the LPGA's situation but doesn't see an English test as an appropriate solution.

"It's not giving the right impression," Kang said. "America has this image of equality. This rule might ruin that."

Many American players, however, don't think the LPGA's regulation tarnishes the nation's melting-pot image. Angela Stanford, a Texan who serves on the tour's Player Executive Committee, thinks the issue has "been blown way out of proportion."

Vicki Goetze-Ackerman, past president of the tour's Executive Committee, found out about the new rule when she got to her in-laws' house earlier this week and read the newspaper. The LPGA sent out a short memo to the membership Tuesday morning, touching on the bare basics of the rule:

"Under this policy, all members must demonstrate that they can communicate in English in the following areas of our business: interaction with amateurs during tournament pro-ams, media interviews, and winner acceptance speeches, including thanking sponsors, fans, and volunteers. ... By the end of 2008, the LPGA will develop detailed criteria for this new policy and will distribute it to the Tour members."

Goetze-Ackerman said she didn't know why the tour chose not to inform its entire membership of the new policy last week in Portland, Ore., at Tuesday's general player meeting. But overall, she thought it was a "great idea."

"We're pretty strong on our stance on everything, like drug testing," she said. "So it doesn't surprise me that we are taking an aggressive stance on it. And we're giving (international players) ample time."

LPGA Hall of Famer Carol Mann won 38 titles while on the LPGA, making her last competitive appearance in 1981. She held nothing back when expressing her approval of the tour's policy.

"I have friends who will turn the TV off or find other things to watch if Koreans are in the lead," Mann said. "A couple of weeks ago, there were seven or eight of them. . . . Carolyn Bivens has to protect the business of the future and the television package she's trying to design. So I think it is terrific."

Asian organizations around the country are petitioning the LPGA to rescind its language policy.

Cao K. O, executive director of the Asian American Federation, sent a letter to Bivens Aug. 28 expressing his organization's objections. Bivens reportedly is on vacation in California and has yet to comment on the policy she introduced to South Korean players Aug. 20 at the Safeway Classic.

"Foreign-born players are needed here, and they help enhance the United States' global image and competitiveness," O wrote in the letter. "We should make them feel welcome, encouraged, and appreciated. It does not make economic sense to create an atmosphere in which foreign-born players feel unfairly treated, because English proficiency is not performance relevant with respect to playing golf."

Rep. Mary Hayashi, a Korean-born member of the California Assembly, sent a statement critical of the LPGA's action. Hayashi, a Democrat from Hayward, serves the 18th Assembly District, which is near the LPGA's tournament in Danville. The Bay Area's Korean-American Association alerted her to the policy. As incoming chairperson for the California State Assembly Committee on Business and Profession, Hayashi plans to give the rule a serious evaluation.

"The reason I'm not going to outright consider legislation right now is I'm still waiting on a callback from the LPGA," Hayashi said. "I'd like to see the written policy and have a conversation with them about why this is necessary. I'm willing to work with them. But as a state legislator, I'm very concerned about this policy being potentially discriminatory."

The National Asian Pacific American Bar Association also released a statement Wednesday that called the LPGA's decision appalling. The organization urged LPGA sponsors to withdraw their support until the tour rescinds its position. It also raised concerns about LPGA staffers being authorized to identify the players who need to be evaluated, fearing that a "lack of standardized procedures may lead to discriminatory targeting. . . ."

"Whether federal employment-discrimination laws or state public- accommodation laws or some other type of civil-rights laws may apply to prohibit the LPGA's rule is something that I'm sure is going to be debated and possibly litigated in the future," said Tina Matsuoka, the NAPABA's executive director.

"For us, it really does come down to the fact that we don't see that English proficiency is something that is necessary to compete and excel at the game of golf."

Peter Kupelian,an employment-law expert in Southfield, Mich., thinks the LPGA is facing a tall legal hurdle.

"It's difficult to argue with their goals and what they consider to be a need," he said, adding: "The language requirement has red flags all over it."

Richard Lapchick has studied diversity in sports for nearly 40 years. He thinks the tour has "unleashed a public-relations disaster" and predicts the LPGA will have to change its decision "pretty soon."

Lapchick, director of the Institute for Diversity and Ethics in Sport at the University of Central Florida, can't think of a single instance when a policy that has garnered this type of negative reaction hasn't been reversed. While the LPGA points to its English policy as fundamental to its business initiatives, Lapchick said sponsors can't publicly embrace the rule.

"It's a decision that's going to be too offensive to too many people that a large corporation can't associate itself with it," Lapchick said.

"It's as politically incorrect as it can get."

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If the reason was to have the winner thank the sponsors, then they should have their interpreter translate that in English during the interview. But the real reason is that they want to limit the number of Korean golfers. Next thing that the LPGA will rule is to limit of the number of golfers from each country, so the US ladies can improve their odds.<br /><br />For the idiots that have been saying that English should be the common language, why don't we make Chinese the common language, since China has the largest population. That's how stupid that sounds.

kingswildkingswild
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Actually, just looked at the schedule myself: 12/37 out of the country! <br /><br />The future of ladies professional golf is a world tour (look at tennis as well....). The appeal is much greater, even for sponsors--world market instead of just an American market...If the commissioner was wise, she would realize that and develop it. The LPGA could become an important force in world golf. Trying to cling to an American tradition, which was always a ton of work form the start, is a waste of time.

topgolftopgolf
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Why the heck are we asking Goetz for her opinion??!! She can't even break par anymore.....Looks like she is going for most cuts in a year.

topgolftopgolf
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Dirtyharry,<br /><br />You remember the vote in AZ for the official language: English 51%-Spanish 49%. And that was 20 years ago....Notice that they haven't tried that again, have they!!!!!!!Always remember that the U.S. does not have an official language.<br /><br />Besides, the LPGA is very simply trying to resist the inevitable evolution of their tour becoming the first World Golf Tour. (it already is...look at the schedule). It will happen. And it is probably the best thing that could happen to the game.

topgolftopgolf
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It's apparent that Ancel has been spending too much time playing with his putter and NOT thinking through his comments. It's all about the sport and performance AND nothing about the language!

The_Fisher_KingThe_Fisher_King
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don't you find it funny you don't have to speak or read english to vote but you have to speak english to play golf? How stupid are we in this country?

gbfan62gbfan62
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Get over it already. If you want to make a living in the US, learn how to speak to people. If that's too much to ask, stay where you are. Stay and play on the KLPGA or whatever. Whine, whine, whine.

TRUCKTRUCK
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LEARN ENGLISH


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To me it is just like an employer, LPGA,<br />telling an employee you must wear a white shirt and dark pants each day to work. If you want to work here, or play on LPGA,<br />you do what the boss says. If not, go somewhere else and play. This is America,<br />and who wants to press #1 for English???

DIRTYHARRYDIRTYHARRY
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1. English is widely studied in Korea, and the main reason why its harder for Koreans who come over is due to the fact that they don't have consistent practice of the language on a daily basis.


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Hey, guys and girls, the prince of diving, Phelps, appears on a hot SEXY*WEALTHY dating site called ++++++DateRichSingles....com+++++ According to the press, the site offered him one-year free gold membership. If it is true, I guess millions of cutties will go there for a romantic date. Beleive it or not? Obviously an ad.<br />@@@@@@@@@@@@@@@@@@@<br />!!!!!!!!!!!!!!!!!!


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I think it was slow on the LPGA news front. This smacks of any word even bad words, keeps peoples focus on the LPGA. Stir up some controversy and have some free advertising. Keeps people talking all the way around the world.

Kimbell07Kimbell07
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Totally agree w/ McKayoa01. Who watches golf for the interviews or player interaction w/ sponsers, pro-am partners, media etc.? If that's the case, I don't think 90% of the audience would watch Tiger because he gives the most generic, boring, rehearsed interviews. I watch him because of his greatness & passion on the course, not in the interview room.

mhc121mhc121
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nonstopjoe, get your head out of your butt. We have many top women on tour. You are right on one thing though, the Koreans do work harder. In fact many of them have been trained and sculpted at such early ages that they are almost robotic with much less appeal compared to their other international counterparts. Just my opinion, but from what I have read and heard about on Asian sports training, someone needs to really take a look at it from a humantarian point of view. The stories of the Chinese gymnasts are appauling. Their lives are set up for success at such early ages, that they miss out on so much, and then when they fail, then what?

tkauditkaudi
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btw, if you don't think it's important for the entertainment aspect of golf (i.e., you don't think people want to players to speak rudimentary english) just check out the results of the poll above. it matters to the majority.<br /><br />god forbid we ask anyone to do anything that requires a bit of effort on their part.

blojoblojo
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nonstopjoe...the money list is topped by a mexican, an american, and a swede. they must be slacking off...

blojoblojo
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the argument that you can speak any language and still play golf in not really that relevant. the lpga is more than just about who can play good golf. the lpga, like the pga, is golf for enternatainment. if no one watches the lpga dissappears. it's dumb to say that american golfers should learn the languages of other countries when in fact is the american viewer that they have to satisfy. and you know what, if you take politcal correctness out of this debate, it would actually be good for the to learn english.

blojoblojo
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I just read a little clip in the LA times and here are a couple of points made in the article<br /> <br />The LPGA will be playing tournaments in Korea, Thailand, Singapore, China and Japan this year.... American golfers will not be required to speak those languages while playing there.<br />Korean television is the LPGA's biggest single source of annual income.<br />all this according to the article. <br />I still think it would be best that the golfers learn to say a little in english, but i think the main problem of the announcement is it came accross very heavy handed. The LPGA probably should start a program to help the foriegn atheletes rather they just threaten them. Actually from the quotes many of the Korean golfers agree, but because of the way the LPGA announced it other groups are reading more than just trying to improve the product. to me.... Good idea... horrible way to implement it.

RudeAwakeningRudeAwakening
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The Americans should get in shape and learn proper golf. Fact is the Koreans work harder and the results are evident.

nonstopjoenonstopjoe
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Personally, I like watching great golf. It is a wonderful form of entertainment...I am rarely entertained by the post round comments of anyone, including Tiger. So let them play.

McKayoa01McKayoa01
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