Golf

Tiger, Golf Digest end 13-year run

Share This Story

Updated Jan 7, 2011 2:59 AM ET
     
 

KAPALUA, Hawaii (AP)

Tiger Woods has one less endorsement deal, ending his 13-year relationship with golf's biggest magazine when they couldn't agree on how many hours he should devote to the job.

MASTERPIECE

This triumph is greatest moment in Masters history, Robert Lusetich says.

Golf Digest, with a circulation of 1.65 million, announced Thursday the mutual end of a relationship that began at the 1997 Masters. He made his debut in the magazine in June that year, and the endorsement had been his second-longest, behind Nike.

''We appreciate the insights Tiger has provided to our readers,'' Jerry Tarde, chairman and editor-in-chief of the publication, said in a statement. Woods' articles mainly were instructional tips.

Golf Digest never disclosed terms of the deal, although it was believed to be among the smallest financially for Woods - no more than $2 million a year. The value came from exposure, along with some content provided for Woods' website.

''The reality is his deal was up at the end of the year,'' said Mark Steinberg, his agent at IMG. ''Because we're living in this digital world, they needed more time from him. He wasn't ready to commit to any additional time at this point with everything going on - trying to work on his swing and other things.''

The announcement comes two weeks after Gillette said it would not renew its contract, which expired at the end of 2010. That brings to five the number of endorsements Woods has lost since he was caught in extramarital affairs. The other three are Accenture, AT&T and Gatorade.

Golf Digest put his column on hold last February while Woods took time off to sort out his personal life, resuming the column in September.

Tiger Woods

Tiger's Troubles

Woods' last column will be in the February issue, an indication that both sides had been negotiating a new deal.

Other playing editors at Golf Digest include Arnold Palmer, Jack Nicklaus and Phil Mickelson.

''I enjoyed my relationship with Golf Digest,'' Woods said in a statement released by the magazine. ''But we have decided it's now time for a break. I wish my friends at Golf Digest continued success.''

Related Stories

Member Comments

Please note by clicking on "Post comment" you acknowledge that you have read the Terms of Use and the comment you are posting is in compliance with such terms. Be Polite. Inappropriate posts may be removed by the moderator.

powered by


Trending Now

Stories | Photos | Lists | Videos

GOLF Videos

Boston Harbor driving range Posted: May 16, 2013
As part of "Francis Ouimet Day" in Mass., Arnold Palmer talks U.S. Open while Pe...

Lusetich: TPC Final Round recap Posted: May 13, 2013
Robert Lusetich on the Final Round theatrics between Tiger Woods and Sergio Garc...

Horrow: Golf Business Report Posted: May 13, 2013
FOX Sports News Analyst Rick Horrow discusses the latest golf business.

MORE FOXSPORTS VIDEO »

Fox Sports Store

    itemName itemURL imageSrc price itemDescription
    Nike Ohio State Buckeyes Scarlet Stadium Adjustable Visor http://shop.foxsports.com/FOX_Ohio_State_Buckeyes/browse/featuredproduct/596055/source/foxsports_prsp_ca http://images.footballfanatics.com/FFImage/thumb.aspx?i=/productImages/_596000/ff_596055_xl.jpg&w=100 15.95 Nike Ohio State Buckeyes Scarlet Stadium Adjustable Visor
    Nike Florida Gators Royal Blue Conference Performance Polo http://shop.foxsports.com/FOX_Florida_Gators/browse/featuredproduct/652807/source/foxsports_prsp_ca http://images.footballfanatics.com/FFImage/thumb.aspx?i=/productImages/_652000/ff_652807_xl.jpg&w=100 59.95 Nike Florida Gators Royal Blue Conference Performance Polo
    Chicago Bulls 3-Pack Golf Club Headcovers - Black http://shop.foxsports.com/FOX_Chicago_Bulls/browse/featuredproduct/749435/source/foxsports_prsp_ca http://images.footballfanatics.com/FFImage/thumb.aspx?i=/productImages/_749000/ff_749435_xl.jpg&w=100 34.95 Chicago Bulls 3-Pack Golf Club Headcovers - Black
Microsoft© 2013 Microsoft