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Harvick keeps Budweiser as sponsor
Kevin Harvick will continue his relationship with Budweiser through Stewart-Haas Racing next year.
After 13 seasons with Richard Childress Racing – which includes 21 Sprint Cup wins, 6 Chase berths and a Nationwide Series championship – the 37-year-old Bakersfield, Calif., native will campaign in the No. 4 Budweiser Chevy for 20 Cup races and the Budweiser Duel for SHR in 2014. Bud will also be a major associate sponsor for the remaining 17 events.
“I've developed a great relationship with so many people at Budweiser and am very happy it’s an association that will continue for many years to come,” Harvick said in a release. “We’ve enjoyed a lot of success together and our expectations match right up with those of Stewart-Haas Racing.”
Budweiser has enjoyed more than a 30-year involvement with NASCAR. Harvick’s relationship began with King of Beers in 2011. He is currently fourth in the Sprint Cup point standings.
“Over the last three years, Kevin has been an amazing ambassador for Budweiser, both on and off the track,” said Blaise D’Sylva, vice president of media, sports and entertainment marketing for Anheuser-Busch, in a release. “We value that level of commitment, and we’re proud to join him at Stewart-Haas Racing next season.
“Richard Childress has been a great partner to us and we value the efforts of everyone at Richard Childress Racing. As we enter the second half of the season, we’re focused on supporting the No. 29 Budweiser Racing team as they contend for the 2013 NASCAR Sprint Cup Series championship."
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