National Football League

Service will let NFL fans request in-seat visits from cheerleaders

Published Mar. 27, 2014 7:41 p.m. ET

foxsports

Apparently, there's an app -- and a cheerleader -- for that.

Sports Business Journal reports that in addition to NFL initiatives such as improved Wi-Fi connectivity, more compelling Jumbotrons and fancy stadium lounges, some teams are employing technology that will allow fans to request personal in-seat visits from team cheerleaders.

Oh, and did we mention visits from cheerleaders?

Brian Lafemina, the NFL's senior vice president of club business development, told SBJ that Experience expects more teams to follow suit.

"They believe up to half the league will be deployed for the 2014 season," Lafemina told the site.

It's hard to blame NFL teams for trying every tactic at their disposal to boost attendance numbers. After all, consider what factors they have to contend with. You could be watching the big game with your buddies on your 100-inch high-def television in your climate-controlled man cave, with all the wings, pizza and beer your little heart desires ...

"All the experiential things sold out within the first four hours they were made available."